The Solution
After an extensive audit of Paid Social results and Google Analytics analysis, our paid experts presented key recommendations to the client. With our years of experience, we harnessed the data to quickly analyse what made a successful conversion paid social ad in their sector.
We identified key characteristics of the creative and copy and were able to make strategic changes to BAU assets. Using our ATOM tech, we knew we were going to reach the right audience at the right time. As part of the 6 week audit programme, we conducted a series of tests and used the data to inform future creative and drive strategy.