Gocompare.com, the UK’s comprehensive comparison service, has appointed Cubaka as its retained social media agency following a pitch.
Gocompare.com, based in Wales, is looking to strengthen its social value for customers, continuing to deliver the right product comparison information that saves them time and money.
The brief to Cubaka involves defining the brand’s social tone of voice in line with their digital activity and TV spots.
Cubaka will work alongside Gocompare.com’s in-house team to deliver social strategy, content and larger innovative campaigns to grow the company’s social presence, reach new customers and build loyalty among existing users of the site.
The account will be led at Cubaka by agency Managing Director, Simon Rutherford and Managing Partner, Oliver Honess.