The challenge

Connect with mums and show them that Haven understand families.

The audience insight

Kids remind mums of their own childhood memories

THE EXECUTION

We created a series of short videos, letting young children loose in front of the camera. We asked them a series of questions relating to the seaside and really, really  didn't know what to expect... 

THE RESULTS

727k video views and 12,116 extra hours spent with the brand. 

 
 
 
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